Privacy policy

This Privacy Policy describes how Crayon Cards (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

1. Contact Information

If you have additional questions, require more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at: customerservice@crayoncards.com.

2. Collecting Personal Information

When you visit the Site, we collect information about your device, your interaction with the Site, and details necessary to process your purchases. We also collect information if you contact us for customer support.

We refer to any information about an identifiable individual as “Personal Information”. Below is the detailed breakdown of what we collect and why:

Device Information

  • Purpose: To load the Site accurately and perform analytics to optimize Site usage.
  • Source: Collected automatically via cookies, log files, web beacons, tags, or pixels.
  • Disclosure: Shared with our processor, Shopify.
  • Data Collected: Web browser version, IP address, time zone, cookie information, viewed sites/products, search terms, and Site interaction data.

Order Information

  • Purpose: To fulfill our contract (processing payments, shipping, and invoices), communicate with you, screen for fraud, and provide advertising based on your shared preferences.
  •  Source: Collected directly from you.
  • Disclosure: Shared with our processor, Shopify.
  • Data Collected: Name, billing/shipping address, payment information (including credit card numbers), email address, and phone number.

Customer Support Information

  • Purpose: To provide customer support.
  • Source: Collected directly from you.

3. SMS Marketing & Notifications

We value your privacy regarding the information you share for our SMS marketing service.

  • Usage: We use this data to send text notifications (e.g., order updates, abandoned checkout reminders), marketing offers, and transactional texts like review requests.
  • Cookies: Our Site uses cookies to track shopping cart items and abandoned checkouts to determine when to send SMS reminders.

4. Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts.

  • Shopify: We use Shopify to power our online store. You can read their privacy policy here: https://www.shopify.com/legal/privacy.
  • Legal Compliance: We may share information to comply with laws, respond to subpoenas, or protect our rights.

5. Behavioural Advertising

We use your Personal Information to provide targeted advertisements or marketing communications we believe may interest you.

  • Google Analytics: Used to understand how customers use the Site. Privacy Policy | Opt-out.
  • Shopify Audiences: We share Site usage and purchase data (including email) with Shopify Audiences to show relevant ads on other websites.
  • Opt-out Links: You can opt-out of targeted advertising via Facebook, Google, or Bing.

6. Your Rights (GDPR & CCPA)

EEA Residents (GDPR)

If you reside in the EEA, you have the right to access, port, correct, update, or erase your Personal Information.

  • Lawful Basis: We process data based on consent, contract performance, legal obligations, or legitimate interests.
  • Data Transfer: Data is initially processed in Ireland and then transferred outside Europe (including Canada and the U.S.) for storage.
  • Automated Decision-Making: We do not engage in fully automated decision-making that has a legal effect on you. Shopify uses limited automation (e.g., temporary IP/credit card blacklisting) to prevent fraud.

California Residents (CCPA)

Residents have the "Right to Know" (access), port, correct, update, or erase their data. You may also designate an authorized agent to make requests on your behalf.

7. Cookies

Cookies are small files downloaded to your device to improve your experience by remembering preferences and providing analytics.

  • Management: You can control cookies through your browser settings. Blocking cookies may negatively impact Site accessibility.
  • Do Not Track: We do not alter our practices when we detect a "Do Not Track" signal from your browser.

8. Minors

The Site is not intended for individuals under 18. We do not intentionally collect information from children. Parents may contact us to request the deletion of a child’s data.

9. Retention & Changes

  • Retention: We retain your Personal Information for our records unless you request its erasure.
  • Changes: We may update this policy periodically for operational, legal, or regulatory reasons.

Complaints: If you are unsatisfied with our response to a complaint, you have the right to contact your local data protection authority or email us at customerservice@crayoncards.com